To follow up the award winning EON Series for both innovative design and sound, JBL had immense pressure to continue its dominance in the next iteration of the EON brand.
JBL Professional was getting ready to introduce a new redesign of one of the most successful speakers in history, the EON portable speaker. Mbox Design led the campaign launch consisting of complete 360-degree marketing efforts consisting of branding, brochures, microsite, packaging, video content and tradeshow signage.
The new EON speaker was welcomed by the audio community as the next evolution of the speaker and was awarded several top audio industry awards.