“If I’d asked people what they wanted, they would have said a faster horse.” 
- Henry Ford
A Los Angeles based digital Art Director specializing in UI/UX design, Gevork Balyan brings 15 plus years of professional experience in digital, online and print space. His strengths include design & execution, creative direction, business strategy, project management and leading multidisciplinary teams. His passion is combining his creative talents and business acumen to create forward-thinking, cutting-edge campaigns to empower brands that achieve their business goals.

Currently, serving as a UI/UX designer at Sapient Global Markets his responsibilities include designing online data-driven portfolio management tools for large financial institutions. He's closely involved in the planning stages, leading design concepts, branding and developing complete design systems while collaborating with clients, technologists and product managers, guiding them through the user-centered design process in a fast-paced Agile environment. Previously, as the Art Director at YP.com he led the Creative Standards team to take YP's digital advertising products to the next level by the implementing responsive modular CMS templates, instituting product wide style guides and championing strong collaboration between creative, product and development teams. He's also had the opportunity to work with top-level clients such as Harman, Red Bull, Toyota, JBL Professional and Razor leading high-profile projects and campaigns at Mbox Design, a Los Angeles based ad agency for 10 years where he spearheaded concept, artistic and strategic direction.

Aside from his skills and experience he's highly focused, organized and always willing to go the extra mile for the client. A true self-starter, with a great attitude and a high degree of commitment and ability to manage multiple projects simultaneously.

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